Cyber Security Company SEO Web Design Project: Shonsys

Here at GLO, we know that successful web design projects start with an in-depth understanding of your business. We worked closely with Shonsys to establish their service offering, target audience, goals, and any existing barriers to success – allowing us to create a website that was fully tailored to both their current needs and future ambitions.

After a few initial discovery meetings, it became clear that their former website was poorly designed, lacked high-quality content, and was hard to navigate, making it tricky for visitors to find the information they needed. Moreover, their branding was lacklustre and inconsistent – failing to convey the company’s professionalism and expertise.

By understanding these challenges, we were able to come up with a clear strategy to help Shonsys transform their online presence and establish a consistent pipeline of leads.

GLO’s SEO Web Design service is driven by data. Laying the foundations for top-notch performance from day one, our SEO specialists conducted extensive industry, competitor, and keyword research – using the results to plan a sitemap in line with what Shonsys’ audience were searching for.

This data was then used to craft high-quality, search engine-optimised copy for each and every web page, in order to drive traffic to the site and provide visitors with clear, up-to-date information about the company and their services.

While our SEO specialists and copywriters were busy planning and writing content for the new website, our designers began working to develop and refine Shonsys’ visual identity. This included everything from the creation of a distinctive new logo, to typography, image treatment, and other visual assets. 

We then put together a comprehensive brand guidelines document to provide direction when implementing Shonsys’ new branding going forward, ensuring consistent application across all media. 

Once complete, we began rolling out the new branding across various brand touchpoints, including email signatures, social media templates, business cards, and letterheads – ensuring a cohesive and memorable brand experience for customers. 

With the pages laid out in writing and the brand refresh complete, it was time to get designing the website. 

For this cyber security company SEO web design project, GLO’s experienced web designers worked to present the content in a way that was easy to digest and navigate. Consistent, UX-driven page layouts and a clear site structure make it easy for visitors to locate information, while considered ‘call to action’ (CTA) buttons encourage users to book a free consultation via a streamlined contact form, helping to boost conversions. 

Featuring Shonsys’ new logo and branding, the website design is sleek and professional – helping to assure prospective customers of the company’s trustworthiness, credibility, and expertise. 

At GLO, we know that the best websites don’t just look great; performance is also key to ensuring a great user experience – keeping visitors on-site and increasing conversions. Our experienced web developers worked to provide full functionality at every touchpoint, on every device, while ensuring unrivalled site speed and page loading times. 

In just a few weeks, the site was fully developed and ready to launch – built to perform from the get-go.

Since launching the new website, Shonsys have enjoyed the GLO effect, day-in, day-out. 

Thanks to built-in, data-driven optimisation, the site has gained first-page keyword rankings for numerous cyber security company search terms. Combined with cohesive, sleek, and impactful branding, and a user-friendly on-page experience, this has translated to an influx in leads and enquiries – supporting Shonsys’ growth and delivering a high return on their investment in our Branding and SEO Web Design services.